Power Apps & Microsoft 365 Automation
FMCG: Sales Team Enablement
Reimagine Legacy. Redefine Future.
The Client
A global consumer goods enterprise with distributed sales teams.
Sales teams lacked mobile access to real-time inventory and order status, impacting their ability to close deals.
Reimagine Legacy. Redefine Future.
The Challenges
Key Highlights
- Deployed Azure OpenAI Service with GPT-based models for real-time sentiment analysis of customer feedback across email, chat, and social platforms.
- Implemented a personalization engine that leveraged AI-driven recommendations for promotions and loyalty rewards.
- Integrated an intelligent Power Virtual Agents chatbot into the company’s mobile app and website for 24/7 multilingual customer support.
- Rolled out predictive analytics dashboards in Power BI to forecast churn and measure campaign ROI.
Key Highlights
- Developed mobile-first Power Apps for field sales representatives.
- Integrated apps with SAP backend via Power Automate.
- Embedded dashboards into Microsoft Teams for collaboration.
- Enabled data-driven decisions on the move.
Impact
Business Morals
Business Morals
Delivered
- Improved sales productivity by 40%.
- Reduced lost orders and stockouts.
- Increased revenue capture by enabling real-time insights.
- Enhanced collaboration among distributed sales teams.
Business Morals Delivered
- Customer retention rates improved by 18% within the first year.
- Call center workloads decreased by 35%, allowing agents to focus on complex cases.
- Campaign conversions rose by 22% due to targeted offers powered by AI.
- The client positioned itself as an AI-first retailer, enhancing brand perception in competitive markets.